The mountains we call home.
Travel through the landscapes that shaped icebreaker, from wide-open high country to mountains, rivers and valleys. Discover a side of New Zealand few visitors ever get to see, and get closer to the place our story began.
Meet the people behind our merino.
Spend time with the people behind our wool and discover the knowledge, care and connection to the land that shape every fibre. Hear their stories, see how they work and get closer to the relationships at the heart of icebreaker.
Where our merino begins.
Get closer to the sheep at the heart of our wool and see the landscapes they call home. Discover how the land, animals and people come together to shape the fibre behind icebreaker.
